Web Design and Development Services
Whether you need your first website or you are looking to update an existing online presence our web development services are top notch. With a diverse offering ranging from simple sites to eCommerce, blogs, CRM, forums, galleries and many other features we can customize a solution for you. We pride ourselves on rapid development and implementation and in some cases, development can be completed within a week’s time. When one considers getting traffic to their website, the unasked question often is “What happens when they get there”? Traffic is worthless unless you have an efficient tool to drive it to action for your objectives. In addition to our web development services we can also help create marketing and traffic campaigns offering a holistic and well-rounded approach to web development and marketing efforts.
We believe there are 3 pillars for effective web design:
1. Design breeds credibility. The web is not slowing down and it surely doesn’t get stale. Refreshed design with the appropriate approach to your visitors taste and feel will serve not only as the bait to make them stay, but a palate to get your message and brand across. It is simple to say that clean and modern design without clutter or distraction is what keeps visitors from hitting the back button when they come across your brand. What is difficult is understand what makes that connection. That is where you need a team that has the experience and talent to make that connection.
2. Usability is all about guidance. You have some objectives when you create a web presence or a web site. The visitor, upon coming across your site, has some objectives of their own. Really, usability is what marries those converging objectives or disqualifies them if there is not a relevant fit. Clients often say, “Well, just make it easy for them to get here on the site.” Now we will disclose to you the general Rule of Thumb: “Easy” is somebody else’s hard work! You have seconds to keep or lose a user’s interest and that attention span is getting more and more narrow. Getting to the right architecture and site usability is no small task. We focus on creating a very clear path to information.
3. Call to Action Well, congratulations to you! You have the right kind of visitor to your brand online and you have their interest in what you have to offer. Now that you’ve got em’, how will you guide them to ACT? If a site isn’t advancing a visitor to a prospect or customer, it is NOT doing its job. You must always integrate your design with certain calls to action in order to advance that goal. Consider the following:
o Email address
o RFQ form
o Phone number
o “BUY NOW” or “SUBSCRIBE” button